domenica 22 maggio 2011

Brand Names in SERP

How curious is that? you call a website shoptown and then you want to rank for "shop town", because if you search for "shop town" come first another website and your website doesn't appear at all.
Indeed before the problem arose, all the factors in the home page where for "shoptown" and not for "Shop Town".
So... Should SEO change the brand name? Probably it should...

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